Social Media (Part II)


still so much questions / thoughts process

 

Still to this day, despite our young generation, for those born in the early 80’s, I would say that we are adapting ourselves (including me), to the current and upcoming technology but we are still traditionalist when it comes to social human interactions. After discussing with some of my friends, few questions still popped up when it came to dating apps, job search, networking , social media apps and so on… 

I have recently watched a youtube video randomly on FB (talking about social media. It has its benefits too as you can see!). Anyway, his name is Simon Sinek who is a motivational speaker and author. He talks and shares his opinions on the Millennial generation. How quick we want things, how we get affected by our current environnement, education received from our parents, etc. To be honest after 3 mins of listening to motivational videos in general, I tend to change or stop the video but this time he totally got my attention and I felt right away concerned about what he had to say. I would totally recommend you guys watching it. 

It’s crazy how we are surrounded with so many options with different social media platforms, wether it’s to make a channel video with Youtube or a few seconds of videos with tons of hilarious and creative filters with Snapchat, assembling different categories of photos like a mood board on Pinterest, sharing your stories and communicating with your family and friends throughout Facebook or even share your photographs or work as a hobby or as a professional with Instagram. I mean possibilities are endless let’s be honest. But where can this lead us? And in which way? 

In my personal opinion, it is definitely helpful when you try to grow a business or even to share your passion / hobby throughout online. For other topics then to what extend? By the end of the day, everyone is free to do what they want. But being constantly stuck in front of your screen is harmful for your eyes ! And let’s not forget the lack of social interactions for your best interest. Talking to strangers or going to a coffee shop to read a book / newspapers and so on, the list is quite long. Just wanted to share my thoughts with this second article regarding this important subject. You guys enjoy the rest of your week ! And happy Halloween in advance for those who are celebrating!

Your dearest: La Visionnaire

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KA/NOA’s celebration !


a brand you guys need to know about

 

I was kindly invited by the PR/TICULAR to celebrate the 1 year anniversary of the opening store: KA/NOA, on Sept 27th 2018 in Lausanne, which was a great success! And let me tell how of a success that was. Couldn’t be happier to discover a new clothing brand. I’ve discovered the man behind KA/NOA but also I had the pleasure to know more about the story throughout his family and his team. You will definitely understand why, once you read the interview of Mr. Grande and witness the pictures below. Are you guys ready? 

 

interview

 

Me: First of all congratulations on your one year anniversary of KO/NOA! I am bit curious what does KA/NOA stands for?

Mr. Grande: KA/NOA comes from the name of my kids: Kaia & Noah. I wanted to create a virtual link between my father who was the tailor of my family and my kids who never got the chance to meet him. The easiest thing was to create this link in a visual way. The other reason why the name KA/NOA was chosen, is because it is easily pronounced in different languages. 

Me: So I believe this is a family tradition. Do you think your family would take over the family’s business at some point ?

Mr. Grande: (With a smile he responds) This is an early stage. We have just celebrated the one year anniversary of the store. Let’s focus on that first! We hope doing our best for the next years coming up and who knows still have a celebration in the next 20 years or more. To answer your question; it will also depends on my children’s choices as well. 

Me: Onto a more technical fashion design question. Where do you mainly get your fabrics? What is/are the process of the creations?

Mr. Grande: I get my fabrics made only in Italy and 100% from there. In my opinion that’s where I get the best quality for my brand. Labels included, everything is made exclusively from Italy. Adding on to that, I wanted to create jobs and to continue to develop the savoir-faire. I am aware that the working condition textile industry can be pretty tough or challenging in many countries for workers. And I am doing my best to provide the best condition. I know every single producers and suppliers. Made by human for human simply incredible.

MeThat is certainly well said! On to the next question. Can you give us 3 words /adjectives that describes your brand?

Mr. Grande: I would first of all describe as a whispered luxury. Because of the way the fabrics are made. Basic as well but basic does not mean simple, sometimes some of the things that are made of basics are the most complicated things to do. Finally the last one would be, quality. Oh and unique, because we design from A to Z, paying attention to the sewing and quality details, we are pleased to see the results.

MeI see there is a lot of work behind it between your team and yourself and in conclusion KA/NOA stands out. My first impression of the brand was: Menswear. Who exactly are your customers? Is it only targeted towards men or men & women?

Mr. Grande: Actually both. I didn’t expect that at first when I started. In fact my daughter bought her own sweater ! And my wife also wears our clothing. In fact there are many women that come in store to buy because of its fabrics. For instance we sell a lot of shirts for women. We highly select the colors and the cuts, for them. We also have created and selected XS sizes for women to extend our products to a wider customer base. 

MeBrilliant! Well I should start shopping at KA/NOA soon! Also I couldn’t help but to notice that on your website you have a section called « outfit » giving styling tips to customers?

Mr. Grande: It’s not really a tip. Since I travel a lot, I needed to find a way to set up my suitcase under 5 mins but also to showcase how we can easily match an outfit to another outfit in a short amount of time and how one piece could be versatile and that converts how to travel light. That includes : color- fabric -style. It gives a casual look and that was more the idea. 

MeFor me it stands out from a lot of other store brands out there because you see different collections but the styling or advice section is often missing. Leading towards my last question: What advice(s) would give to the younger generation or soon to be entrepreneurs who would like to stamp their foot into the fashion / fashion design industry?

Mr. Grande: I would simply say that you need to be as crazy as possible, because in order to launch a business like this one, in the retail world and when you participate or make all the manufacture, you have to be a little bit nut! On a personal level, it’s something I have been passionate about for 20 years. Just putting into practice without overthinking too much in front of an Excel sheet will do the work. If you are crazy enough to overcome the Excel sheet, just do it!

MeThank you so much for your time Mr Grande and it has been a pleasure to discover KA/NOA.

Mr. Grande: Thank you!

Love the color tone and will definitely shop there and you guys should too! On that note I will leave their store location details below the photos and you guys enjoy your week!

Your dearest: La Visionnaire

   


 

OPENING HOURS

MONDAY BY APPOINTMENT 

TUE-FRIDAY : 10 AM- 7 PM

SAT: 10 AM – 6 PM

SUN: CLOSED

 

CONTACT

KA/NOA, RUE DES CÔTES-DE-MONTBENON 5, CH-1003 LAUSANNE

PHONE NUMBER: +41 21 311 39 81

EMAIL: INFO@KANOAITALIA.COM

WEBSITE: KANOAITALIA.COM

 

 

 

 

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Pharmalp, the name says it all


Thanks to pharmalp

 

I had the pleasure to attend this event in Lausanne organized by the PR company: PR/Ticular. Pharmalp, a brand I haven’t heard of, before but had the chance to know more about it over a healthy breakfast at the Continental Hotel.

Do you have trouble sleeping? Or are you out of energy during daytime activities? The answers are right below. Have a look!

What is Pharmalp? Well it is a food supplement made out of natural products such as alpine plants and probiotics. Lately other important ingredients has been added to the list such as magnesium (which reduces the fatigue), vitamin B1 & B6 (that will rise up your energy). Those key elements brings a great boost for day time as well a relaxation calm touch at night.

The name of this package is called RELAXKIT and can be purchased at any local pharmacies here in Switzerland for the price of 24.90.- CHF. You will find 20 capsules. 10 for daytime intake and another 10 for evenings intake. All of their products are gluten and lactose free.

It has help me and can feel the difference throughout my body and energy. I would totally recommend Pharmalp to you all out there.

PHARMALP = RELAXKIT = VITALITY = RELAXATION = HAPPY & HEALTHY

Your dearest: La Visionnaire

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